Our Japan Market Entry Methodology
Well planned Japan Market Entry can increase your success rate from the usual 40 % up to 80%. Based on its experience of providing consulting services to several companies in the Japanese market, JMC consultants have developed a 4 steps method to enter the Japan market.

The purpose of this phase is to understand how your company creates value abroad and what are its competitive advantages.
Key questions are:
- What are the core processes that create value for the company?
- What are the key factors for success?
- What are the sources of competitive advantage?
-  What are the marketing and sales channels?

The purpose of this phase is to understand what is the impact of the  Japan environment on your current business model.
Key questions are:
- What will happen to the sources of competitive advantage? Some new advantage are usually created while some like brand recognition may disappear.
- How will the Japanese market perceive the company?
- What will be the strength and weakness of the company in Japan
- Are they any regulations that will affect the business models?
- How does the company will market and sell in Japan?
- Could a Japanese partner strengthen the competitive position of the company?

By filling the gap between the business model abroad and the opportunities and constraint of the Japanese environment, the “to-be” business model in Japan will be defined.
We advise keeping as much as possible the business model that has been successful abroad.
This phase deliverable will be a business plan for the company in Japan outlining the size of the business opportunity, the necessary resources as well as the cost and risks associated with it.　

At JMC, we commit to implement our recommendation and particularly our market entry approach. To implement the market entry process, we offer facilitating services such as representative directors, company set up, outsourcing services for accounting, human resources, logistics, order processing and administrative tasks.